Salesloft Moves Forward as One Company, Unveiling New Brand Identity for Next Chapter
Less than a year after joining forces with Clari, Salesloft brings two category leaders together under one company, one
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ATLANTA, Sept. 02, 2026 (GLOBE NEWSWIRE) — Salesloft, the leader in Revenue Orchestration, today unveiled a new global brand identity marking a major milestone for the company: less than a year after its merger with Clari, the two organizations are now operating as one Salesloft.
The new identity reflects the company Salesloft has built since the merger and what the brand now represents: sales engagement, revenue intelligence, and forecasting brought together under one company and one strategy. That combination is the foundation of Salesloft’s Predictive Revenue System, connecting signals from across the revenue ecosystem with the actions that drive outcomes so revenue teams can move from intelligence to clear, decisive action.
“We knew what people expected when we brought these companies together: years of integration work and two organizations operating side by side. We weren’t interested in that,” said Steve Cox, CEO of Salesloft. “Ten months later, we have one leadership team, one strategy, and one company built from two category leaders. I’ve led enough integrations to know that is not the normal timeline. We got here because our teams moved with speed and purpose, using AI to rethink and accelerate how the work got done. We said we were going to build one company; now we’re operating as one and we’re just getting started.”
The speed of the integration has translated into steady product momentum. Since the merger, the company has connected forecasting intelligence directly to seller execution; opened its revenue data to leading AI ecosystems through the Salesloft MCP Server; and launched Salesloft Conversation Intelligence, bringing buyer signals, engagement and forecast data together to drive action.
One Salesloft
Salesloft is now the company and platform brand going forward, giving customers one company to work with and a simpler, more consistent experience across the revenue lifecycle. Clari Forecast retains the Clari name, reflecting its established recognition in enterprise forecasting, while Clari’s broader capabilities and technology across revenue intelligence, deal management and conversation intelligence continue as part of Salesloft.
That combination matters at a moment when revenue organizations have more data, signals and AI than ever, but still struggle to turn them into consistent execution. Salesloft’s new 2026 Revenue Benchmark report, released today in U.S. and UK editions, puts that gap into stark relief: Every revenue leader surveyed uses AI somewhere in the revenue process, yet only 20.6% of U.S. leaders and 28.3% of UK leaders report production-ready deployments delivering measurable outcomes.
The challenge is less about access to technology or intelligence; it’s about turning what revenue teams know into what they do next.
Salesloft’s Predictive Revenue System is designed to close that gap, connecting buyer engagement, conversations, deal and pipeline signals, forecasting and execution with the workflows where revenue teams take action. The result: leaders understand what is true now, identify risk while there’s still time to change an outcome, and give teams the context to act on what matters next.
Built For What Comes Next
Becoming one Salesloft has also sharpened what the company is building toward: a mission to turn revenue complexity into clear, decisive action, and a vision for a future where growth is predictable and the teams driving it are unstoppable.
“This isn’t a new logo wrapped around the same company. The company changed first, and the brand needed to catch up,” said Laurie Ehrbar, Chief Marketing Officer at Salesloft. “Our customers aren’t trying to buy more tools. They’re trying to answer much harder questions: What’s happening in my business? Where should my team focus? What can we still change? Bringing Salesloft together under one brand gives us one clear identity around the problem we’re here to solve: turning revenue complexity into action and giving teams greater confidence in what happens next.”
The launch marks the beginning of Salesloft’s next phase as one company, with more to come as it advances its Predictive Revenue System and the role AI can play in helping revenue teams act with greater clarity, confidence and speed.
The new Salesloft identity begins rolling out globally today across the company’s website, products and customer experience.
Learn More
- Read CMO Laurie Ehrbar’s perspective on the new Salesloft.
- Explore the 2026 Revenue Benchmark report: U.S. Edition.
- Explore the 2026 Revenue Benchmark report: UK Edition.
- Register for the September 9 webinar, “What’s Actually Driving Revenue Performance in 2026,” for a deeper discussion of the benchmark findings with Salesloft and a guest speaker from Forrester.
About Salesloft
Salesloft is the revenue orchestration platform that closes the gap between what revenue teams know and what they do next. Powered by agentic AI, Salesloft’s Predictive Revenue System connects live signals from buyer engagement, conversations, deals, and forecast data, turning intelligence into clear, prioritized action. Trusted by more than 4,000 organizations including Adobe, 3M, IBM, and Zoom, Salesloft helps revenue teams move from guesswork to confidence, quarter after quarter.
Learn more: https://www.salesloft.com
Media Contact
Mary Grace Bonner
pr@salesloft.com
